Events

MORES offers workshops and seminars specially designed for new market researchers and the more experienced who want a refresher course. The MORES faculty includes veteran practitioners from both agency and client side to provide a mix of perspectives on research design, data analysis and management use of information.

Upcoming

  • MORES 10th Congress

    Night before the Congress:

    8:30pm » Networking cocktails and Opening Ceremonies

    » Island music/percussions
    » Instructional on fire dancing

    (AVP on the Elections ala Documentary : 5 min is a STEP UP)

    Keynote Speaker: What’s In Store After the Elections

    Click here for more details.

Previous

  • Best Practices in Research Operations

    Best Practices in Research Operations seminar was designed to to provide participants with information on current best practices in research operations as well as emerging trends in the conduct of quantitative and qualitative research from a consumer, retail and media perspective.

    Download seminar invitation message.

    Download seminar program.

    Download seminar registration.

  • ESOMAR to Confront Challenges of Current Economy at 62nd Annual Congress in Montreux

    Amsterdam July 30th, 2009 - ESOMAR, the world organization for opinion and marketing research professionals announces the program for their 62nd Annual Congress, September 15th-18th in Montreux, Switzerland.

    With the theme, “Leading the Way– Ethically, Responsibly & Creatively” this year’s ESOMAR Congress explores the challenges ahead for markets, business and society, during a time of global economic turmoil. Congress delegates from around the world will explore how research can provide ethical, responsible and creative insights and guidance; leading the way for better commercial decisions, more ethical and transparent business practices and improved consumer trust.

    “The ESOMAR Congress is an annual focal point and showcase for the latest outstanding research, updates on new trends and directions, and for insights into the aspirations of our diverse research community,” said ESOMAR President, Gunilla Broadbent.

    Download ESOMAR Congress.

  • MRSS Asia Research Conference 2009

    Changing times call for changing measures. Among economic uncertainties, pressure on budgets, stiffening competition, diverse consumer needs and ongoing technological developments, research must lead the way.

    The research and marketing community will need to work together in order to deliver insights and help clients more than survive these turbulent times. This year’s MRSS Asian Research Conference once again brings together thought leaders from Singapore, elsewhere in Asia and the rest of the world.

    Researchers, futurists, marketers and clients will discuss the ramifications of New frames of Reference and shed some light on how best to cope with the ever-changing consumer landscape.

    Download conference programme.

  • Statistics for Non-Statistician

    The Basic Statistics Module (Day 1) will help guide the marketer and research doer on the use (and misuse) of commonly used statistical methods in market research. It is designed as an introductory course; hence no prior knowledge on statistics is required.

    The Advanced Statistics Module (Day 2) is envisioned to provide participants with an understanding of the tools available in Strategic Marketing including some modeling and analytics as well as an appreciation of state-of-the art tools used elsewhere in the world.

    Download seminar invitation message.

    Download course outline.

    Download seminar registration.

  • MRSS ARC 2009 Call for Papers

    Changing times call for changing measures. Among economic uncertainties, diverse client needs and ever updating technological developments, research must lead the way. The research community will need to work together to create new ways of gathering and delivering insights to stay both relevant and competitive.

    Click here for more details.

  • MORES Board Elections 2009

    • We are electing the new MORES Board of Directors for 2009 at the MORES Fifth General Membership Meeting. We will advise you of the schedule and venue soonest.

    The MORES Board sets the directions and leads the implementation of projects and activities that are prioritized for the year. Hence, we have to elect the person/s who you think will be able to commit and dedicate some of their time to do these.

    Click here for more details.

  • Thailand Entertainment Expo 2008

    • We are pleased to inform you that the Department of Export Promotion, Ministry of Commerce, The Royal Thai Government will host "Thailand Entertainment Expo 2008" on September 24-28, 2008 at the Royal Paragon Hall, 5th Floor Siam Paragon Complex, Bangkok, Thailand.

    Click here for more details.

  • 9th National Research Congress

    • MORES is holding its 9th National Research Congress on September 24 to 26, 2008, at Hotel Stotsenberg, Clark Freeport Zone, Pampanga. This is a biennial event, which is participated by close to 400 delegates from the marketing, advertising and research industries, as well as the academe.

    This year's theme of the congress is "MRXXX: MORES at 30".

    Click here for more details.

  • MRSS Asian Research Conference

    • The inaugural MRSS Asian Research Conference is the easiest and most affordable opportunity to catch up with the momentous changes in the market research arena and to be inspired by a line-up of brilliant speakers from Singapore and abroad. In co-operation with Market Research Societies in Australia, India, Indonesia, Japan, Malaysia, the Philippines, Thailand and Singapore we are bringing together twelve clients, researchers and planners for this dynamic one day event.

    Click here for more details.

  • The ABCs of Market Research

    • The ABCs of Market Research covers the key phases of project design and management (including sampling, questionnaire design), basic analysis, and research techniques for specific phases in the product life cycle.

  • Statistics for Non-Statisticians

    • Statistics for Non-Statisticians discusses sampling theories, statistical tests and multivariate analysis.

MORES welcomes suggestions for other seminars.